The Capitalist Paradigm – (Neo-Feudal Culture Derived From Advanced Capitalism) And Mass Schizophrenia, A Dualistic Version Of Reality.
My research for my essay required me studying at works shock/jolt the viewer from the hypnotic complacency of the spectacle/simulacra (which are, to me, essentially the same i.e. – kitsch, empty, nullifying culture and society that covers over the horrors of war, politics, disparity, capitalism, etc).
They shock by mocking the horrors of postmodern life and by making visible those horrors.
However, such is the Spectacle and Simulacra that it quickly nullifies through fetishism/desires for commodities that consume us, as much as we consume them.
Quickly, we are able to compensate the shock, overcome outrage at the horrors of the world and once again become passive, docile (Foucault) consumers of contemporary life.
This is where the schizophrenia comes into the context of my essay, as we are constantly and simultaneously in two minds, each overcoming the other, so, we do not rise up and become accepting of the status quo.
I went on to talk about how the artists work to critique contemporary culture. Then how they ultimately fail, as shock is nullified and their art becomes part of the spectacle because the artworks are after all simulacra themselves and become commodified.The artists battle it out in the end as to whether they overcome or perpetuate fetishism, consumerism, the spectacle and simulacra…